Virus, an innovative sports clothing brand linked to the cross-fit and extreme sports markets, sought to build on rapid international growth by opening a European operation based in Copenhagen.

In 2017 we contracted to Global Impact to help us get the business off the ground in less than 6 months. Their input was vital in;

  • Creating the company from scratch
  • Pulling in start-up specialists to deliver banking, accounting, PR and marketing services
  • Putting management processes and controls in place covering every aspect of our business from administration, sales and distribution to recruitment and retention.
  • Mentoring the management team through long days and even longer nights

The breadth of business knowledge they have at their fingertips is tremendous and through it Global Impact has become a vital, long-term partner to Virus; their input will be fundamental to our growth over the forthcoming years.

Innovative, imaginative, fundamentally practical and uncomplicated would summarize their approach but the key lesson, delivered by John and his team time and time again, and now embedded in everything we do, is;

You can have the best product and the best people BUT you will not survive and thrive without the structures and processes that make sure great people can deliver great results.

We would recommend Global Impact, their knowledge, its easy application and the honest and open way John and his team delivers projects and solutions on time and on budget.

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